You should have a simple answer by now.
But instead... you over-explain. You ramble. You water it down.
Then you walk away thinking:
“Why is this so hard to explain?”
You are a smart person with a valuable offer, but you can’t describe what you do in the way your customer needs to hear it.
They can’t see your value, don’t get it, and don’t buy it.
Let me be clear. This is not an intelligence problem.
You’re just too close to your product.
The good news??
It’s completely fixable.
I got you. This is kinda my thing…
"So, what do you do?"
The best brand story is the one your buyer wants to be a part of.
The path you provide. The reason your work matters. The transformation your customer can believe in, trust, and say yes to.
How your offer helps them win.
The real problem they’re facing. Not just the inconvenience, but the deeper frustration, confusion, fear, or cost that makes them want a solution now.
What’s standing in their way.
The outcome they’re looking for. The better version of life, business, confidence, health, success, or relief they’re trying to move toward.
What they want.
A brand story that sells shows your customer 3 things…
…and these are the exact questions I’ll help you clarify during your Brand Story Sprint
- Clarify what your customer wants
- Name the real problem your offer solves
- Position your work as the clear path forward
- Create unshakeable connection, trust and loyalty
In less than 30 days, we’ll rewrite your brand story so your business finally has the words to…
And, if you finish all that within 30 days, I’ll give you your money back.
You’ll walk away with an unmistakable brand voice and a clear message strategy you can implement across your website, sales pages, emails, bios, offers, and content.
By the end of this sprint…
-Delievery of finalized Brand Voice Guide
-We discuss it’s implementation for your marketing team
-If you finish in under 30 days, I give you your $799 back!!
Hand Off + Implementation + Win Your $$ Back
week 4
-I personally review your Brand Voice Guide
-We sharpen what you’ve created.
-We revise it until it has my final approval
Review + Revise Brand Voice Guide
week 3
-We strategize your positioning, refine your key messages, map out your action plan, and succinctly define your unmistakable brand voice.
-You complete your Brand Voice Guide
Positioning + Brand Voice Strategy
week 2
-We dive deep into your brand, customers, and current messaging
-We set your goals, define what success looks like
-You begin drafting foundational messaging: what you do, who you help, and why it matters
Audit + Set Goals + Draft Core Messaging
week 1
Over four weeks, we’ll move through a clear process together:
This isn’t a course.
It is a focused private mentorship experience designed to help you walk away with your very own Brand Voice Guide.
This isn’t a course.
It is a focused private mentorship experience designed to help you walk away with your very own Brand Voice Guide.
How it Works.
- Story
- Tone of voice
- Promise
- Mission
- Position Strategy
- Customer Insight
- Language Bank
- 4 (60-min) Video Calls
- Messaging Audit
- Step-By-Step Instructions
- Personal Review + Feedback
- Plenty of check-ins via Marco Polo, text, or email
- Completed Brand Voice Guide. A succinct document that outlines your brand’s:
EVERYTHING INCLUDED:
Your message is finally strong enough that your marketing spend has results.
You have one-liners that make people lean in and want to learn more.
Your copywriters, agencies, designers, and AI tools have succinct guidelines to build within.
Every member of your team can explain what you do in a unified, clear, and consistent way.
You start winning more deals because prospects finally get your value.
Your website starts generating leads, inquiries, calls, or customers.
Here are just a few changes you’ll see in your business…
You’ll finally have the language you need to grow your sales.
Just show up to all 4 coaching calls, do the assigned work, and finish your Brand Voice Guide within 30 days…
And, I’ll refund your full $799 payment.
Now you have the chance to win it for $799 FREE
I’m going to guide you step-by-step in writing a brand story that sells in 30 days, or less.
The only other way to access my brand story strategy is to hire me to write your Brand Voice Guide for $1,200+.
Clients pay me $799/month for weekly mentorship...
FAQ’s
What happens if I miss a call?
Do I have to complete the homework between calls?
Do I have to attend all 4 coaching sessions to qualify?
Can my goals be based on sales, leads, followers, or revenue?
What counts as “hitting my goals”?
What happens if I don’t finish everything in 30 days?
How do I qualify for the $799 refund?
What happens after I apply?
Can I extend the sprint and still qualify?
What if my business changes during the sprint?
What if I do the work but I don’t like the final message?
Can I ask for my money back if I change my mind?
Is this a satisfaction guarantee?
How will the refund be sent?
When will I receive the refund if I qualify?
When does the 30-day sprint begin?
- Book your first coaching call
- Prepare for your audit
What happens after I apply?
To win your refund, you’ll need to:
- Show up for all 4 coaching sessions.
- Complete the agreed-upon sprint goals within 30 days.
- Submit any required work for review so I can give feedback and help you strengthen it.
- Finish and deliver your final Brand Voice Guide by the end of the sprint.
Once your goals are completed and confirmed, your full $799 payment will be refunded to your original payment method within 5–10 business days. The goal here isn’t perfection. It’s completion, clarity, and momentum. I want you to win, and I’ll be right there helping you make it happen!
How do I qualify for the $799 refund?
You’ll still receive the coaching, feedback, and support included in the sprint.
However, the full refund is only available when your agreed-upon goals are completed within the 30-day sprint window.
If you don’t hit your goals within 30 days, you’ll be given the option to apply your $799 payment as credit toward another P.S. Harper service, such as a website, sales page, email campaigns, social media ads, product marketing, long-form content or other advertising assets.
What happens if I don’t finish everything in 30 days?
Your goals will be defined during your first session and confirmed in writing so we both know exactly what success looks like.
Your goals will include completing your Brand Voice Guide.
Your goals need to be specific, realistic, measurable, and directly tied to rewriting your brand story. This way, you’re not guessing what “done” means. You’ll know exactly what you’re working toward before the sprint begins.
What counts as “hitting my goals”?
No.
The money-back incentive is based on completing the agreed-upon sprint deliverables, not external outcomes I can’t control.
For example, I can help you clarify your message, position your offer, and create stronger sales language. But I can’t guarantee how many people will buy, inquire, follow, or respond within 30 days.
Can my goals be based on sales, leads, followers, or revenue?
Yes.
To qualify for the refund, you’ll need to attend all 4 coaching sessions or reschedule according to the sprint guidelines.
Because this is a coaching sprint, your participation matters. The more you show up, the stronger your final message will be.
Do I have to attend all 4 coaching sessions to qualify?
Yes.
The refund is earned by taking action.
You’ll need to complete the agreed-upon work, submit drafts or updates when requested, and participate fully in the process so we can keep moving your brand story forward.
Do I have to complete the homework between calls?
If you miss a call without proper notice or do not reschedule within the sprint window, you may no longer qualify for the money-back incentive.
The goal is to keep yourself motivated and moving toward completion inside the 30-day timeline.
What happens if I miss a call?
Your 30 days begin on the date of your first coaching session, unless otherwise agreed in writing.
When does the 30-day sprint begin?
Once your final deliverables are reviewed and confirmed complete, your $799 refund will be processed within 5–10 business days.
When will I receive the refund if I qualify?
The refund will be issued back to the original payment method used at checkout.
How will the refund be sent?
No.
This is not a “try it and ask for your money back” guarantee.
This is a Win Your Money Back incentive for clients who show up, do the work, and complete their agreed-upon sprint goals within 30 days.
Is this a satisfaction guarantee?
No.
Because this is a high-touch coaching sprint with reserved time, personalized strategy, and direct feedback, refunds are not available simply because you change your mind, get busy, or decide not to complete the work.
Can I ask for my money back if I change my mind?
The sprint includes coaching, critique, and refinement along the way, so your feedback matters throughout the process.
The refund is based on completing the agreed-upon goals within 30 days, not subjective preference after the work is complete.
What if I do the work but I don’t like the final message?
If your offer, audience, or direction changes mid-sprint, we can adjust your messaging goals if needed.
Any changes must be agreed upon in writing to remain eligible for the refund.
What if my business changes during the sprint?
Generally, no.
The money-back incentive is tied to completing your goals within 30 days. Any exceptions are made at my discretion and must be confirmed in writing.
